Fast- Food App
LaunchPad wanted a website builder for founders without coding skills. I designed an intuitive platform for creating MVP landing pages and marketing sites to establish online presence quickly.
Client: John Jacobs(Lenskart)
Industry: Eyewear Industry (B2C)
Timeline: 4 Weeks (2024)
My Role: Product Designer
Problem
Existing site had usability issues in navigation and checkout flow, causing drop-offs
Product Listing Page (PLP) lacked clear filters, making it difficult for users to narrow down eyewear styles.
The hamburger menu was cluttered, making brand sections less discoverable.
The checkout process was lengthy and confusing, not aligned with modern e-commerce standards
Referral program was missing, limiting word-of-mouth and organic growth.
Project Overview
Client: LaunchPad, a seed-stage no-code startup
Industry: Website Builder, Founder Tools
Timeline: 8 weeks (2024)
My Role: Lead Product Designer
LaunchPad wanted a website builder for founders without coding skills. I designed an intuitive platform for creating MVP landing pages and marketing sites to establish online presence quickly.
Design Solution
