LambdaTest Insights
MarketMingle sought to build a marketplace for startup ecosystems, connecting founders with local services and peers. I designed a platform to foster collaboration and resource-sharing.
Client: John Jacobs(Lenskart)
Industry: Eyewear Industry (B2C)
Timeline: 4 Weeks (2024)
My Role: Product Designer
Problem
Existing site had usability issues in navigation and checkout flow, causing drop-offs
Product Listing Page (PLP) lacked clear filters, making it difficult for users to narrow down eyewear styles.
The hamburger menu was cluttered, making brand sections less discoverable.
The checkout process was lengthy and confusing, not aligned with modern e-commerce standards
Referral program was missing, limiting word-of-mouth and organic growth.
Project Overview
Client: MarketMingle, an early-stage community startup
Industry: Marketplace, Networking
Timeline: 8 weeks (2024)
My Role: Lead Product Designer
MarketMingle sought to build a marketplace for startup ecosystems, connecting founders with local services and peers. I designed a platform to foster collaboration and resource-sharing.
Design Solution
